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Reaching more potential leads and customers is one of the most common reasons businesses are on social media. We know our customers are spending hours scrolling the apps (on average for more than 2 hours per day!) We know most of our competitors are posting conten[...]

Okay so you've been trying to show up on stories most days but you're not sure if they are really working for you. Sometimes your stories get a lot of engagement but other times it feels like nobody is watching them. If you would love some tips to help improve[...]
So I talk a lot about using Instagram strategically and working smarter, not harder with your content. But the problem I hear a lot from small business owners is that they don't know what is and isnβt working well in their business. They feel like they ar[...]
"Social media takes up SO MUCH of my time!" Thatβs what I often hear from small business owners that I work with. And I get it! You hop online to share a post but before you know it, youβve spent an hour scrolling through your feed and watching peopleβ[...]
You have probably heard about the importance of an email list by now. Email marketing is an incredibly important part of digital marketing strategies for business. It is one of the few owned channels you have that enable you to connect directly with your c[...]
When it comes to their Instagram engagement rate, most people make the mistake of focusing on only 2 metrics: likes and followers. Of course, having more followers means that you are able to reach more people with your posts. However, likes and followers are r[...]
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How to increase instagram reach organically
June 10, 2022 -
3 ways to increase instagram stories engagement
May 12, 2022 -
7 important Instagram metrics every business should track
April 16, 2020 -
How to create a social media content plan
December 19, 2019